In terms of Expert assessment : experience is worth expertise
The expertise of Parfums & Idées® is aimed at marketing, purchasing, development and quality teams. It enables us to find tailor-made, reliable, fast and adapted solutions to every problem in the company.
Research and creation of new perfumes
Adaptation of fragrances
Implementation of fragrance
in the bases
Anne Merckling - A unique background
Anne Merckling, founder of Parfums et Idées ® in 1992, has a unique experience, both technical and marketing, complemented by regulatory expertise, in the field of perfume.
From luxury with Giorgio Armani Parfums, to the large distribution with the Petit Marseillais, to Sephora, selectiv distributor. It is this variety of products and marketing styles that make Parfums & Idées®.
Anne MERCKLING is registered on the list of experts to the Paris Court of Appeal.
She acts as a judicial expert to assist courts judges in resolving civil or
criminal disputes: counterfeiting, litigation, fraudulent
manipulation of products, etc